Welcome Real-time, Aimia Roll Out Loyalty Software for Commonwealth Bank of Australia
21.05.2013 580 views
French loyalty services provider Welcome Real-time (Welcome) has entered an agreement with loyalty management services provider Aimia to deploy its Welcome XLS solution for the Commonwealth Bank of Australia’s Awards credit card loyalty scheme.
The Commonwealth Bank has recently extended its Awards credit card loyalty programme so that the bank’s Awards members can redeem points instantly nationwide, at one of Australia’s retail department stores, on the items of their choice from fashion to electronic, beauty and home products. The bank is now looking to extend its programme so that cardholders will be able to claim rewards at other participating retailers in Australia.
Welcome Real-time was founded in 1996 and it is currently implemented across 5 continents and in over 30 countries worldwide.
Source: The Paypers
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