Revionics Signs Price Optimization Agreement with Victoria Supermarkets - Information portal

Revionics Signs Price Optimization Agreement with Victoria Supermarkets

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16.01.2014 Количество просмотров 444 views
Виктория.jpgRevionics, Inc., the leading provider of End-to-End Merchandise Optimization solutions, announced today that they have entered into a multi-year agreement for Revionics® Price Optimization with Victoria Supermarkets, which operates 83 supermarkets in Russia and is owned by the DIXY Group, one of Russia’s largest national retail operators in the food retail market.

Revionics’ solution will enable Victoria Supermarkets to adopt a shopper-centric approach to their pricing strategies and tactics. Leveraging predictive analytics and demand-based science, Victoria Supermarkets will now have a more robust view of shoppers and competitors to drive better fact-based price decisions and respond more quickly to dynamic marketplace conditions. Revionics’ SaaS-based solution was particular attractive to Victoria Supermarkets due to its ability to enable rapid time-to-value, lower total cost of ownership and on-demand scalability.

“Through a comprehensive industry search, we found that Revionics solution would help us adopt a smarter pricing strategy that would result in not only improving our customers’ shopping experience and our price image, but also help us obtain optimal profits and margins – it’s a win win for us,” said Irana Katsiyeva, Marketing Director for Victoria.

“We are very pleased to be working with Victoria Supermarkets,” stated Marc Hafner, Revionics President and CEO. “Our proven software will enable Victoria Supermarkets to meet their business and financial objectives while ensuring they have the most competitive prices in the market.”  
Source:  Revionics


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