JD.com, Tencent expand partnership on mobile marketing in China
19.10.2015 326 views
JD.com, a Chinese ecommerce platform, and Tencent Holdings Limited, a provider of internet services in China, have partnered to provide merchants with mobile marketing solutions ahead of this year's Singles Day promotion.
The expanded mobile marketing partnership will explore new avenues to leverage Tencent's social communication platforms, Weixin and Mobile QQ, and use its big-data resources alongside JD.com's ecommerce platform and its data about online shopping trends and behavior, nasdaq.com reports.
The collaboration will offer businesses advanced online tools to more precisely reach their target customer groups, build brand recognition and increase marketing ROI by providing brands access to Weixin and Mobile QQ users.
Source: The Paypers
|from 1.01.1970 to 3.01.2017 China International Vending Machines & Self-service Facilities Fair 2017|
|from 27.02.2017 to 2.02.2017 eTail West 2017|
|from 1.03.2017 to 3.03.2017 China International Vending Machines & Self-service Facilities Fair 2017|
|from 5.03.2017 to 9.03.2017 EuroShop|
|from 18.04.2017 to 19.04.2017 4th International PLUS-Forum “Online & Offline Retail» 2017|