H&M online store launched in Russia
30.10.2015 917 views
An online store of the Swedish clothing brand H&M has been opened in Russia Today.
Clothing and accessories, as well as other products of the H&M Home segment can be bought on the new website. The product range available online will not differ from that offered offline, but in the first year of its work various limited collections will be offered there for online purchase only.
"This is an excellent addition to the H & M multi-channel communication. Along with the ability to make purchases at 80 stores nationwide, Russian shoppers now have round-the-clock access to our collections from anywhere in Russia, - says Saed El Ashkar, CEO H&M Russia.
H&M, established by Erling Persson in 1947, produces fashionable clothes at affordable prices. Since 2004, the brand has cooperated with many designers such as Karl Lagerfeld, Stella McCartney, Roberto Cavalli, Alexander Wang, Jimmy Choo, as well as Viktor & Rolf, Comme des Garçons, Lanvin, Versace and Balmain.