Alexey Rouchkin to speak at the 3rd International PLUS-Forum "Online & Offline Retail 2016" - Information portal

Alexey Rouchkin to speak at the 3rd International PLUS-Forum "Online & Offline Retail 2016"

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12.01.2016 Количество просмотров 250 views

Ручкин.jpgAlexey Rouchkin, e-Commerce Director, Adamas, has confirmed his participation as a speaker at the 3rd International PLUS-Forum “Online & Offline Retail 2016” to be held on April 4 - 5 at Sokolniki C&E Center in Moscow. The event is organized by Retail&Loyalty Journal

Alexey started his professional career in 2002 as manager for the promotion of Internet resources (,, At the same time he was developing his own web-design studio Ready2Go. 2 years later, he became the head of, a portal dedicated to cellular communications. In 2006 he was one of the founders of SCR Group (wholesale supply of accessories for mobile phones), which was included in the top 5 players in the Central Federal District in 2009. He sold his share in the business in 2010 to focus on the development of the Ready2Go agency. One of its works won first place in the Runet Rating in 2011. In 2011-2014 he supervised e-commerce projects in PlaNET, Pragmatic Express,, and Mir Magnitov. Since August 2015 Alexei has held the position of eCommerce Director at Adamas.

Alexey will speak at the Forum on the topic: “Implementation of omni-channel at Adamas. Case study.”

Founded in 1993, Adamas has grown into Russia’s largest jewelry producer by now. The company’s latest-generation production base ensures a full production cycle of jewelry of all product groups. Adamas products meet all international standards due to the control at all production cycle stages, from entry quality inspection of metals and precious stones to the final test of consumer characteristics in our own quality assurance laboratory.

The PLUS-Forum "Online & Offline Retail 2016” will discuss key trends in the transformation of concepts and formats in the retail trade, development of loyalty programmes and consumer communication technology, new global realia and challenges of time for Russian retail, multi- and omni-channel sales, expansion of marketplaces in online retail, Big Data and modern BI-solutions use cases, effective solutions for logistics, cash collection and self-checkout facilities, prospects for NFC- and other payment technologies used for sales, and many other issues.

April PLUS-Forum will bring together leading Russian and international experts in the field of online and offline retail; owners, top managers and specialists of retail chains, food, non-food, DIY, fashion, HoReCa markets, online stores and banks from the Russian Federation and other FSU countries, representatives of airline and insurance companies, vertically integrated oil companies, tour operators, vendors of hardware and software solutions, and others.

We invite speakers and vendors to participate in the event!

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The official PLUS-Forum hashtag ‬‬ #OOR2016.

Online registration for the PLUS-Forum is open!
Source:  Retail & Loyalty


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